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The Asset ObserverThe Asset Observer
Home»Alternative Investment
Alternative Investment

LPL Financial Promotes Five Executives to Managing Director Roles

Ethan RhodesBy Ethan RhodesApril 19, 2025
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LPL Financial Promotes Five Executives to Managing Director Roles

LPL Financial LLC announced that five of its executives have been promoted. Christa Carone, Gary Carrai, Brett Goodman, Scott Posner, and Brent Simonich have been elevated from their executive vice president positions and will become managing directors at the firm.

These roles represent a new management level for the firm and demonstrate an acknowledgement of the broadening scope and impact of the firm’s leaders in a variety of functions. Current managing directors Althea Brown, Marc Cohen, Matthew Enyedi, Greg Gates, and Aneri Jambusaria will become group managing directors and will continue in their roles on LPL’s management committee alongside Rich Steinmeier, chief executive officer; and Matt Audette, president and chief financial officer.

“LPL is a firm that attracts the best talent in the industry. As the firm grows, the scope and impact of our executive management team grows along with it, offering an opportunity to empower more of our incredible leaders to guide the firm’s strategic direction and champion the culture we aspire to uphold” said Steinmeier.

“Each of these exceptional leaders embodies our corporate values and has demonstrated influence across the firm and the broader industry in their respective areas of expertise,” he added.

  • As chief marketing and communication officer for LPL, Christa Carone is responsible for leading the firm’s brand and growth marketing initiatives, digital content experiences, and communication strategies across all audiences. Prior to joining LPL, she held marketing leadership roles at a variety of companies including Fidelity Investments and Xerox.
  • Gary Carrai, managing director, chief product officer, leads LPL’s technology product teams. He is responsible for driving the design and delivery of the operating platform used by all adviser and institutional clients. Carrai has held several leadership roles at LPL, including leading adviser business lines, and divisions within the wealth management solutions team.
  • Brett Goodman, managing director, corporate development, treasury, and investor relations leads the firm’s mergers and acquisitions strategy and execution, serves as LPL’s treasurer, and oversees the firm’s engagement with shareholders. Prior to LPL, he served as a managing director at Morgan Stanley and chief development officer at E*TRADE.
  • Scott Posner, managing director, business development, leads business development for LPL and is responsible for organic growth initiatives across the firm including adviser recruiting, institutional sales, external liquidity and succession, and business transitions. He has been instrumental in evolving the firm’s recruiting team and structure and for delivering extraordinary results. Prior to joining LPL, Posner was a partner in business services at IBM and held leadership roles at BNY Mellon.
  • Brent Simonich, managing director, chief risk officer, head of business operations, leads LPL’s Risk, Compliance, Operations and Transformation teams and has a proven track record of establishing strong governance programs, delivering outcomes and creating scale. Prior to joining LPL, Simonich served as executive vice president and chief risk officer at E*TRADE.

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