With our annual rankings, Financial Planning recognizes the industry’s top-producing young financial advisors at wirehouses and regional firms.
On a combined basis, the Top 40 Brokers Under 40 generate nearly $207 million in annual revenue — an average of nearly $5.2 million per broker, per year, similar to last year — and oversee more than $53 billion in client assets.
Financial advisors earning a spot in the 2024 edition come from eight different firms: Merrill, JPMorgan Chase, Morgan Stanley, UBS, Ameriprise, Janney Montgomery Scott, William Blair and RBC.
For at least the fifth year in a row, Merrill had the most brokers in the group, at 19. UBS followed with nine.
To view the Top 40 Brokers Under 40, scroll down our slideshow. Also see our list of the top 40 regional brokers under 40 in 2024.
To see previous years’ lists:
What does it take to retain these young, top-producing brokers? Tobias Salinger’s story, which can be found in the March 2024 edition of Financial Planning, explored that topic. Read it here: Shrinking headcounts a growing problem
A note on methodology: Nominees for the rankings were age 39 or younger as of Dec. 31, 2023, and were registered with a wealth management firm in the employee channel. FP uses production totals that are verified by each broker’s employer to determine the rankings. The reported trailing 12-month production and AUM are as of Sept. 30, 2023.