Dom Pérignon, the century-old champagne label, has tapped blue-chip artist Takashi Murakami to create designs for two limited editions of its 2025 releases.
For the collaboration, Murakami designed the label and accompanying box for Dom Pérignon Vintage 2015 and Dom Pérignon Rosé Vintage 2010. On each are the artist’s signature smiling floral designs that rise up from black backgrounds.
“The floral motifs, vibrant colors, and unexpected volumes,” a press release announcing the collaboration reads, “echo the explosive force of life, not as it appears, but as it transforms. Here, Dom Pérignon’s timeless codes meet Murakami’s dynamic surfaces.”
“Through my collaboration with Dom Pérignon, I wanted to express a form of time travel,” Murakami said in a statement. “My goal is to remain relevant in 100 or 200 years and to transcend time. When the label has aged, and I am gone, and my children are gone, I hope that people of the future, when they see it, will reimagine 2025 in their own minds.”
Murakami worked closely with Vincent Chaperon, Dom Pérignon’s Chef de Cave, for the project, which the label described “as an encounter between historical mastery and a relentless pursuit of innovation.” The label compared the collaboration to the way that the artists behind historical Japanese ukiyo-e prints had influenced Murakami’s Superflat style.
“Each Vintage expresses the Maison’s deep historical mastery, but never as repetition,” the release reads. “Instead, it is the search for a new harmony, a new tension. Like Superflat, it distills meaning through restraint: paring down to the essentials, only to amplify them. The result is not minimalism, but a form of plenitude that privileges emotion, sensation, and presence.”
The Murakami collaboration, which also includes “a luminous objet d’art crafted for the happy few” that will be released at a later date, is part of a larger series of collaborations under the title “Creation is an eternal journey,” which launched in May. For these, Dom Pérignon has tapped six other creatives: actors Zoë Kravitz and Tilda Swinton, musicians Iggy Pop and Anderson .Paak, choreographer Alexander Ekman, and three Michelin–starred chef Clare Smyth.
Since 2005, Dom Pérignon, which is owned by LVMH, the luxury goods conglomerate of billionaire and top collector Bernard Arnault, has made tributes to, or collaborated with, a range of visual artists, including Andy Warhol, Jean-Michel Basquiat, Jeff Koons, and David Lynch.
Murakami has previously collaborated with LVMH brands. In 2003, the artist worked with Louis Vuitton to revamp designed the now iconic “Monogram Multicolore,” which translated Louis Vuitton’s monogram into the Superflat style. Earlier this year, Louis Vuitton announced a re-release of that collection.
Arnault’s Fondation Louis Vuitton has at least 11 works by Murakami in its collection, according to the foundation’s website.
