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The Asset ObserverThe Asset Observer
Home»Alternative Investment
Alternative Investment

Venturi Private Wealth Partners With Opto Investments to Increase Access to Private Markets

Ethan RhodesBy Ethan RhodesMay 7, 2025
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Venturi Private Wealth, an independent registered investment adviser, wealth management firm and multifamily office serving ultra-high-net-worth individuals and families, has announced a strategic partnership with Opto Investments. The collaboration aims to simplify and scale private markets investing and servicing for Venturi clients through Opto’s technology-led platform.

Venturi plans to leverage Opto’s platform to expand its existing private markets program, identify new opportunities across private credit, private equity and real estate, and streamline the administrative management of its private funds.

According to Venturi – which reported $3 billion in assets – Opto’s platform will simplify private investing for clients, offering participation in a curated portfolio of private investments with lower minimums, a streamlined operational experience, and a single K-1. This partnership will further develop Venturi’s private equity solution, incorporating professional due diligence and consolidated reporting.

“Our partnership with Opto is a key part of our technology transformation, streamlining access to private investments through a fully integrated platform,” said Russ Norwood, co-founder and chief executive officer of Venturi Private Wealth. “Scale will no longer be a limiting factor for us to deliver private investments across our client base.”

Venturi, which has a history of managing private funds across various sectors, intends to introduce new private equity vintage funds every 18-24 months with a digitized subscription process, leveraging the Opto platform’s efficiencies.

Jake Miller, co-founder and chief solutions officer at Opto Investments, commented, “Opto was founded and developed to reduce the barriers faced by fiduciaries when building private markets programs that differentiate their firm.” He added that Opto is proud to partner with Venturi to provide a technology-led solution to institutionalize and scale their program.

The partnership supports Venturi’s multifamily office growth and enhances its investment offerings. Opto provides robust due diligence capabilities, having evaluated thousands of opportunities and approving only a select percentage – 1.4% as of December 2024 – for investment, offering Venturi and its clients access to institutional-quality research.

Westin McEntire, director of investments at Venturi Private Wealth, highlighted the importance of a scalable solution for delivering diversified portfolios across public and private asset classes, a diversification trend that is being executed within a variety of firms and partnerships, such as with Blackstone and Edward Jones and highly recommended in times of economic volatility.

“Venturi’s partnership with Opto provides that next-level solution – bringing access, efficiency, and expertise together in a way that’s ideal for families with significant, complex wealth,” he said.

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