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The Asset ObserverThe Asset Observer
Home»Art Market
Art Market

The Best Booths at Feria Material, Including Drawings by the Choreographer for Bad Bunny and Lorde

News RoomBy News RoomFebruary 7, 2026
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For a little over a decade, Feria Material has brought together emerging and midsize galleries from across Mexico and Latin America, as well as the US and Europe, whose programs tend toward the experimental. Now in its 12th edition, the fair has gained a strong following, making it more than just a satellite to the larger Zona Maco, which opened its 22nd edition on Wednesday.

Material, whose newest edition launched on Thursday, has moved around quite a bit. A wrench was thrown into this year’s edition when it had to quickly pivot from Expo Reforma, where it had staged its last few editions, to find a new venue. The fair ultimately found one in Maravilla Studios, a series of soundstages in the city’s Atlampa neighborhood, about 20 minutes north—traffic permitting—from the old site. Despite a bit of farther travel, the fair was well attended during its opening day, with crowded booths and long lines for the impressive food and drink options in the early evening.

Dealers told ARTnews that there was new energy this year, likely because of the change in location. One benefit of Maravilla Studios: exhibitors aren’t split over multiple floors (accessible via slow escalators), as they were at Expo Reforma. Instead, the 70 participating galleries are divided into five salas (exhibition halls) that make the fair easily digestible.

Below, a look at the best booths at Feria Material 2026, which runs through Sunday, February 8.

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